MaxoTel is an Australian telecommunications provider delivering business VoIP, internet, and communication solutions.

I lead the software development team as the product evolves and expands, having grown from a small platform into a mature, full-featured system. My work spans shaping new ideas, delivering prototypes, guiding architecture, making key technical decisions, and supporting the team as the platform continues to develop.

Across the product, I work on a broad range of customer-facing features and internal systems. This includes building communication tools, operational platforms, and the backend and real-time services that support them. I also create marketing and landing page experiences, manage structured testing and experimentation, and build tools and automation that streamline day-to-day operations.

I collaborate closely with support, sales, marketing, operations, and provisioning to ensure the product continues moving in the right direction. Along the way, I integrate the ecosystem with carriers, analytics providers, CRM platforms, and financial systems, modernise internal tooling, and deliver dashboards and automation that help the wider organisation operate more efficiently.

Designed and developed an interactive web-based version of Australia's Variable Rainfall & Pasture Growth Poster, visualising over a century of climatic and pasture growth data (1890–present). Built interactive maps displaying monthly rainfall, Southern Oscillation Index, and Interdecadal Pacific Oscillation values to reveal long-term climate patterns.

Key Result: The tool helps farmers, researchers, and policymakers visualise rainfall and pasture growth trends to support agricultural planning and climate-informed decision-making.

Estimated Launch: December 2025

Technologies: React, Laravel, PHP, Node.js, MySQL, Next.js for marketing pages

A comprehensive AB testing tool designed to make A/B testing affordable and accessible for any website on the internet. The tool provides easy integration with existing websites and offers real-time analytics, statistical significance calculations, and user segmentation capabilities.

Key Features: Easy website integration, real-time analytics dashboard, statistical significance testing, user segmentation, variant management, and cost-effective pricing for small business to enterprise.

Peach Chess is a chess tutoring service based in Toowoomba, providing chess lessons and coaching for players of all skill levels. The website serves as a lead generator, featuring enquiry forms and lesson sign-up functionality to connect potential students with the chess tutor.

Key Features: Enquiry forms for potential students, lesson sign-up system, and mobile-responsive design for easy access on any device.